"Full Chain" Expedition, Puyuan Knitting Connecting the World in Shanghai

March 22, 2024

From March 6th to 8th, the "Fashion Legion" of Puyuan in Tongxiang will once again "match into" Shanghai and make their debut together at the 2024PH Value China International Knitting (Spring/Summer) Expo. As the largest production base and distribution center for sweaters and knitted clothing in China with the highest industrial scale, industrial agglomeration, and the most complete industrial chain, this is the 7th time that the sweater enterprises in Puyuan have gathered together to "land" in the fashion city, once again fully showcasing the charm of "Fashion Puyuan"!

Puyuan is the birthplace of woolen knitted clothing. In recent years, a large number of sweater enterprises in the town have closely grasped the main line of product design, continuously increasing the personalized and fashionable development of woolen knitted clothing. "Originality" has become the core competitiveness of Puyuan's high-quality development of the knitted clothing industry.

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In the exhibition hall of Kada Clothing (Tongxiang City) Co., Ltd., more than 100 pure cashmere clothing items designed for this exhibition have been sorted out and are waiting for packaging and departure. "This time, on the basis of last year, we have added original design categories such as pure cashmere suits, pure cashmere trousers, and pure cashmere and goose down clothing. Almost all categories will be exhibited. " General Manager Dong Qingrong is full of anticipation for this appearance.

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It is reported that in order to promote the "Puyuan Knitting" brand to go global, this time, Puyuan has gathered 42 sweater enterprises, market merchants, and designer brands, ranking at the top of the development of China's knitting industry. The exhibition area is nearly 3,000 square meters, making it a strong lineup.

It is worth mentioning that this time, Puyuan Fashion Center and International Cashmere City will form separate groups to participate in the exhibition, which is also the first time that Puyuan has organized a group exhibition in the name of the market. It can be said that the entire production chain has launched an attack.

Puyuan International Cashmere City officially opened in August last year. It is a professional international cashmere market with a first-hand source of cashmere, gathering over a hundred top cashmere brands and manufacturers in the country, and there are complete supporting facilities.

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"This time, we have gathered more than 10 companies from the market, including Dongqi, Shanghe, Xiayan, and Luyang Rongqing, to participate in the exhibition. During the exhibition, we and Puyuan Fashion Center will each hold a fashion release show under our respective names." Yu Jibiao, Chairman of Puyuan International Cashmere City, is also full of expectations for this exhibition. He expressed his hope to further enhance the visibility and influence of Puyuan International Cashmere City through "exhibition+runway".

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As a merchant of the International Cashmere City and also one of the participating companies, Zhejiang Dongqi Textile Group has been busy with the exhibition in Shanghai these days. "We have been preparing for this exhibition since October last year, designing over 100 sets of clothes, most of which are in Chinese style. We hope to explore some potential customers through the exhibition," said Li Changping, the head of the company's Puyuan branch.

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It is said that during this exhibition, the 2024 China Puyuan International Woolen Knitted Clothing Expo will be held at the Shanghai National Convention and Exhibition Center. At that time, Tongxiang will also hold the 2024 Puyuan Fashion Industry Investment Promotion Conference, the 9th "Puyuan Cup" China Knitting Designer Design Competition Finals, and exciting events such as the Puyuan Fashion Center and International Cashmere City release show.